General information
Academic year: 2023/2024
Year of study: 2nd Year
Teaching period 2nd Semester
Course type Compulsory
Language(s) of instruction Spanish
Mode of delivery: Face-to-face
Credits (ECTS): 6
School/Faculty:
Faculty of Economics and Business / Granada campus
Course guide
Course content (descriptors)
- market research
- market research process
- quantitative and qualitative research
- sampling and scales of measurement
- univariate and bivariate analysis
-
Comments and Suggestions
Use this form to provide suggestions or to report any errors or problems concerning the UGRCat website.