General information
Academic year: 2021/2022
Year of study: 1st Year
Teaching period 2nd Semester
Course type Compulsory
Language(s) of instruction Spanish
Mode of delivery: Face-to-face
Credits (ECTS): 6
School/Faculty:
Faculty of Economics and Business / Granada campus
Course guide
Course content (descriptors)
- product
- price
- distribution
- communication
- commercial research
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